Choosing the right marketing platform can feel overwhelming when you’re trying to build your online business. GrooveFunnels, now known as Groove.cm, is an all-in-one marketing platform created by Mike Filsaime that promises to handle everything from building websites to managing customers.
Groove.cm currently offers a free plan that requires no credit card, plus a limited-time offer of one year of premium access for just $1, which includes 15,000 email sends per month. This pricing structure is quite different from most marketing tools you might be familiar with.
Understanding what you actually get with each plan can be tricky. The platform includes multiple apps for pages, funnels, email, video, blogs, and more.
You need to know which features come with the free version and what you gain by upgrading. This guide breaks down everything about GrooveFunnels pricing so you can decide if it fits your budget and business needs.
You’ll learn about the different plans, how they compare to other platforms, and whether the investment makes sense for your goals.
Overview of GrooveFunnels and Its Core Offerings
GrooveFunnels is a complete marketing platform that brings together nearly 20 different business tools under one subscription. Instead of paying for separate services like email marketing, website building, and payment processing, you get everything in a single system that works together.
What Is GrooveFunnels?
GrooveFunnels (now called Groove.cm) is an all-in-one marketing platform that helps you run your entire online business. You can build websites, create sales funnels, send marketing emails, sell products, and manage customers all from one place.
The platform was created by Mike Filsaime, who also founded other popular marketing tools like Kartra and WebinarJam. Over 550,000 business owners currently use the platform.
You don’t need coding skills or technical knowledge to use GrooveFunnels. The tools use drag-and-drop builders that make it easy to create professional pages and funnels.
This makes it good for beginners who are just starting their online business. The main benefit is that you replace multiple software subscriptions with one platform.
This saves you money and eliminates the hassle of managing different tools that don’t always work well together.
Main Features and Tools
GrooveFunnels includes these core applications:
Website and Page Building
- GroovePages – Drag-and-drop page builder for creating websites and landing pages
- GrooveBlog – Blogging platform for content creation
Sales and Commerce
- GrooveSell – Shopping cart and checkout pages with order bumps and upsells
- GrooveKart – Full e-commerce store builder with drop shipping support
- GroovePay – Payment processing system
Marketing Tools
- GrooveMail – Email marketing with automation and segmentation
- GrooveAffiliate – Affiliate program management system
- GrooveProof – Social proof notifications
Customer Management
- GrooveMember – Membership site builder for courses and content
- GrooveDesk – Customer support helpdesk
- Sales CRM for tracking leads and customers
Additional Features
- GrooveWebinar – Automated webinar platform
- GrooveVideo – Video hosting and management
- GrooveSurvey and GrooveQuiz – Survey and quiz builders
- GrooveCalendar – Appointment scheduling
All these tools work together, so your customer data, email lists, and sales information sync across the entire platform.
Who GrooveFunnels Is Best For
GrooveFunnels works best for small business owners and entrepreneurs who need multiple marketing tools but want to avoid expensive subscriptions. Course creators and coaches find it helpful because they can build membership sites, send emails, and process payments all in one place.
E-commerce store owners benefit from GrooveKart’s features like print-on-demand and cart abandonment tools. When combined with the page builder and email marketing, you get everything needed to run an online store.
The platform is also good for beginners who don’t have technical skills. The drag-and-drop builders and ready-made funnel templates make it easy to get started quickly.
GrooveFunnels might not be the best fit if you need advanced marketing automation with complex conditional triggers. Platforms like Kajabi offer more sophisticated automation features but cost significantly more.
If you only need basic email campaigns, free tools like Mailchimp might be enough for your needs.
Detailed Breakdown of GrooveFunnels Pricing Plans
GrooveFunnels offers pricing options ranging from a completely free plan to annual subscriptions and lifetime deals. The current structure includes a free account with basic features and two main paid plans at $497/year and $797/year depending on whether you need AI capabilities.
Free Plan Features
The GrooveFunnels free plan gives you access to basic tools to start building your online business. You can create one funnel, one website, and manage up to 500 contacts in your email list.
This free account includes GroovePages for building landing pages and GrooveSell for processing payments. You’ll also get access to GrooveMail for basic email marketing needs.
The free plan works well if you’re just starting out and want to test the platform. However, you’ll face limitations on the number of products you can sell and the features you can access.
Most users eventually upgrade once their business grows beyond these basic limits.
Starter and Creator Plans
GrooveFunnels simplified their pricing in 2026 by consolidating into two main annual plans. The base Marketing and Automation Platform costs $497 per year.
This plan unlocks all core features including unlimited pages, funnels, email contacts, and products. You get access to GroovePages, GrooveMail, GrooveSell, GrooveMember, GrooveBlog, and GrooveAffiliate.
For $497 annually, you’re paying roughly $41 per month. This replaces what were previously called starter and creator tier options.
All features are unlimited at this level, so you can build multiple businesses under one account.
Pro and Premium Plans
The higher tier is the Marketing and Automation Platform + GROOVE.AI at $797 per year. This adds advanced AI content creation tools to everything in the base plan.
With Groove.ai included, you get 1 million AI-generated words per month. You can create blog posts, social media content, and marketing copy using AI assistance.
The AI features include custom GPT apps, knowledge base integration, and dynamic tone presets. You also get unlimited projects, chats, and documents for content creation.
This plan costs about $66 per month when paid annually. The $300 difference from the base plan is mainly for the AI writing capabilities.
Platinum and Lifetime Deals
GrooveFunnels previously offered platinum lifetime deals that gave permanent access for a one-time payment. These lifetime deals ranged from $997 to $2,497 depending on when you purchased.
The platinum lifetime option included all apps and features without recurring payments. Early adopters who grabbed this deal got significant savings compared to annual plans.
However, GrooveFunnels has limited availability on lifetime deals in 2026. Most new customers now choose between the two annual subscription options.
If you’re considering GrooveFunnels long-term, the annual plans still cost less than paying separately for tools like ClickFunnels ($97/month), ActiveCampaign ($129/month), and other marketing software. Your total investment stays under $800 yearly even with the AI-enhanced plan.
Comparing Free vs Paid Features
GrooveFunnels offers a free plan that gives you access to basic tools, but the paid plans unlock unlimited usage and advanced features that serious business owners need. The main differences come down to how many resources you can use, what marketing tools you get, and whether you can run a full e-commerce operation.
Usage Limits and Custom Domains
The GrooveFunnels free plan lets you build one sales funnel and one website, which is great for testing the platform. However, you’re limited to just three pages total, which won’t cut it if you want to create a complete customer journey.
With the paid plans, you get unlimited funnels, websites, and pages. This means you can build as many sales funnels and membership sites as your business needs without hitting a wall.
Custom domains are another key difference. The free account forces you to use a Groove subdomain for your site, which looks unprofessional to customers.
When you upgrade to a paid plan, you can connect your own custom domains and get free SSL certificates for each one. This gives your business credibility and helps with search engine rankings.
Email Marketing and Automation
Your GrooveFunnels free account includes basic email marketing, but you’re capped at 500 contacts and 2,500 emails per month. You can send simple campaigns, but you won’t have access to email automation features that let you nurture leads automatically.
The paid plans give you unlimited contacts and emails. More importantly, you unlock email marketing automation that runs on autopilot.
You can set up sequences that send the right message at the right time based on what your subscribers do. This includes automated workflows for sales funnels, welcome series for new subscribers, and drip content campaigns for membership sites.
These automation tools save you hours each week and help convert more leads into paying customers.
E-Commerce and Checkout Capabilities
The free plan doesn’t include e-commerce features, so you can’t sell products directly. You’ll need to integrate with external shopping cart systems, which costs extra money and creates technical headaches.
Paid plans unlock the full GrooveKart e-commerce platform. You can create unlimited products, set up professional checkout pages, and process payments without any transaction fees eating into your profits.
You also get access to conversion-boosting features like order bumps and one-click upsells that increase your average order value. The checkout system is optimized for mobile and desktop, giving your customers a smooth buying experience that reduces cart abandonment.
Comparing GrooveFunnels to Alternative Platforms
GrooveFunnels offers a free plan and lifetime pricing options that set it apart from monthly subscription competitors. The main alternatives like ClickFunnels and Kartra charge recurring fees but often provide more stable performance and established user communities.
GrooveFunnels vs ClickFunnels
ClickFunnels remains one of the most popular funnel builders with two main pricing tiers. The Basic plan costs $147 per month, while the Pro plan runs $197 per month.
You get access to proven templates and a large community of users who share strategies. GrooveFunnels counters this with a free base plan and a one-time lifetime payment option.
You won’t face monthly bills eating into your profits. However, ClickFunnels offers more reliable uptime and faster page loading speeds based on user reviews.
The choice often comes down to budget versus proven performance. If you need a tested platform with extensive support resources, ClickFunnels justifies its monthly cost.
If you’re starting out or want to avoid recurring fees, GrooveFunnels provides solid basic features without the financial commitment.
GrooveFunnels vs Kartra
Kartra positions itself as an all-in-one marketing platform with plans ranging from $119 to $549 per month. You get email marketing, membership sites, and helpdesk features built in.
The platform has been around longer and has worked out most technical issues. GrooveFunnels aims to match these features in its suite of tools.
Both platforms want to replace multiple subscriptions with a single solution. Kartra’s higher price point reflects its more mature infrastructure and dedicated customer support team.
Kartra works better for established businesses that need reliable tools and quick support responses. GrooveFunnels suits entrepreneurs who can troubleshoot issues themselves and want to minimize expenses.
GrooveFunnels vs Other Solutions
LeadPages focuses specifically on landing pages rather than complete funnels. Plans start at $37 per month for basic features.
You get simple drag-and-drop building without the complexity of full funnel systems. Systeme.io offers a forever-free plan similar to GrooveFunnels with unlimited funnels.
Paid plans range from $27 to $97 monthly. The platform emphasizes simplicity over advanced features.
Kajabi targets course creators with plans from $149 to $399 per month. You get specialized tools for online education that GrooveFunnels includes but doesn’t emphasize.
GetResponse and Builderall provide middle-ground options with various price points and feature sets. Course creators might prefer Kajabi’s specialized tools.
Simple landing pages work fine with LeadPages. Complete marketing suites fit businesses wanting everything under one roof.
Value for Money: Is GrooveFunnels Worth the Investment?
GrooveFunnels offers different pricing structures that can save you money compared to paying for multiple tools separately. The platform’s lifetime deals and upgrade options give you access to features that would normally cost hundreds of dollars per month across different software subscriptions.
Benefits of the Lifetime and Platinum Deals
The GrooveFunnels Platinum Lifetime deal gives you permanent access to all tools without recurring fees. You pay once and use the platform forever.
This includes unlimited funnels, websites, and email contacts. You also get access to GrooveKart for ecommerce, GrooveMail for email marketing, and GrooveAffiliate for managing your affiliate program.
The lifetime deal removes the stress of monthly payments. You can build your business without worrying about subscription costs eating into your profits.
Most competitors charge $100-$300 monthly for similar features. A one-time payment means these tools essentially become free after 1-2 years of use.
Real-World Cost Savings
You can save over $400 per month by switching to GrooveFunnels. Many users previously paid $97 for ClickFunnels, $129 for ActiveCampaign, $199 for Samcart, and $40 for webinar tools.
The annual plan at $497 per year breaks down to about $41 per month. That’s significantly less than paying for separate page builders, email tools, and checkout systems.
You also eliminate integration costs and technical headaches. Managing one platform instead of four different services saves you time and reduces errors.
The marketplace feature lets you sell products and manage affiliate commissions without additional transaction fees from third-party platforms.
Who Should Upgrade?
You should consider upgrading if you’re currently paying for multiple marketing tools. Content creators, course sellers, and ecommerce store owners benefit most from the all-in-one approach.
The GrooveFunnels Pro plan works well for growing businesses that need affiliate management and automated marketing. You get unlimited everything, which means no usage limits as your business scales.
Skip the upgrade if you only need basic email campaigns. Free tools like Mailchimp handle simple newsletters just fine.
Advanced marketers who need complex automation workflows might find the platform limiting. GrooveFunnels is still developing its automation features compared to more established competitors.
Bonus Features, Apps, and Expanding Your Marketing Stack
GrooveFunnels includes over 17 specialized apps that extend beyond basic funnel building, plus integration options that help you scale your business. The platform continues adding new tools and features that all users can access regardless of their pricing tier.
Advanced GrooveFunnels Apps
GrooveFunnels offers several specialized apps that handle specific marketing tasks. GrooveWebinar lets you host unlimited automated webinars on higher-tier plans, while the free plan doesn’t include this feature.
GrooveBlog provides blogging capabilities that work like WordPress but integrate directly with your funnels and pages. GrooveKart powers unlimited eCommerce stores across all pricing plans.
You can sell physical and digital products without store limitations. The platform includes GrooveProof for social proof notifications and GrooveQuiz for creating interactive quizzes that segment your audience.
GrooveMail handles email marketing with send limits based on your plan. Free accounts get 2,500 sends monthly, while paid plans offer 50,000 to unlimited sends.
GrooveAutomation connects these apps together through automated workflows. Additional apps include GrooveSurvey for feedback collection, GrooveCalendar for appointment booking, and GrooveDesk for customer support tickets.
GrooveStream enables live streaming directly from the platform. These apps work together to replace multiple software subscriptions you might currently pay for separately.
Integrations and Scalability
GrooveFunnels connects with popular payment gateways including Stripe, PayPal, and its own GroovePay system. Free accounts are limited to these three gateways, while paid plans support unlimited payment processors.
Platform fees of 3% apply only to free accounts. The GrooveSDK allows developers to build custom integrations and extend platform functionality.
You can import leads from other systems on paid plans, and export your data whenever needed. Higher-tier plans remove restrictions on custom domains, letting you host unlimited websites, funnels, and membership sites.
Team collaboration scales with your plan level. Starter plans include 5 team accounts, Pro plans offer unlimited team members, and free accounts don’t include team features.
As your contact list grows from 500 to unlimited, the platform scales without forcing you to switch tools or migrate data.
Support and Community Resources
GrooveFunnels provides support resources through multiple channels. Users get access to tutorial videos, documentation, and training materials that cover each app in detail.
The platform maintains an active user community where members share templates, strategies, and solutions. Response times and support access vary by plan level.
Premium and lifetime members typically receive priority assistance. The company regularly updates its tools and adds new features.
All updates roll out to existing users automatically. You can access the help center and knowledge base regardless of your pricing tier.
Community forums let you connect with other GrooveFunnels users, ask questions, and learn from real implementation examples. The platform also offers training webinars that walk through specific features and use cases for different business types.